• Front: Helaine Victoria Press, Inc. Specialists in postcards on Women of History, Politics, Letters, Arts, etc. Queen of the Cards. 1973-1990. The back gives information on how to receive a “wonderful illustrated catalog.”

Queen of the Cards bookmark

From Women Making History: The Revolutionary Feminist Postcard Art of Helaine Victoria Press by Julia M. Allen and Jocelyn H. Cohen

  • Helaine Victoria Press printed 100s of thousands of bookmarks to be given away with mail orders and at conferences and festivals. A bookmark was always added with the sale of every out-of-print book by and about women. This particular bookmark featuring a Queen of the Cards image pre-dated the logo Donna Fay Reeves designed using Columbia instead of a playing card queen. On most of the offset press runs, there was extra space in the margin, and Nancy Poore and Jocelyn Cohen had come up with the idea to fill it with two or three bookmarks. After all, doing so did not add to the cost of the press run, just a little time to pre-press production, and what a bonus! This 7 ½” x 1 ½” bookmark was printed in brown and blue; another was printed in copper and blue.
Creator(s)
Subjects
  • HISTORY / Women
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